Browsing All Posts published on »December 24th, 2011«

Branding for Screenwriters

December 24, 2011

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No I don’t mean placing a red hot iron bar on your rump. BRANDING is a marketing term used to define who you are (identity) and where you meet a need in the marketplace. It’s derived from psychologists who study the way we learn and form relationships between people and feelings, objects and experiences. How… [Read more…]

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